Better + Boulder, LLC, a local company run by Millennial visionaries including CFO Donegan, has 8.6 acres of land under contract. Located behind the Rouses Supermarket on N. Carrollton Avenue and Conti Street near Canal Boulevard, south of the old Public Belt and a few blocks from The American Can apartment building and City Park, there are 5 parcels of land Donegan said will become a cohesive, self-sustaining, active gathering center.